Infor

Reporting to the Vice President of Global Customer Marketing and a member of the Global Field Marketing & Campaigns organization, the Director, Global Customer Advocacy will play a pivotal leadership role in the buildout of a new, world class customer marketing function focused on increasing customer engagement, fostering loyalty, and driving advocacy across the customer journey.

The Director of Global Customer Advocacy Programs role is an organizational leadership role, primarily charged with designing, building, resourcing, and managing the execution of programs and processes that support the post-sale customer experience to drive advocacy as an outcome of a valued, connected, happy userbase. This role requires experience designing scalable customer reference, advocacy and post-sale engagement programs.

A Day in The Life Typically Includes:

• Design and strategize to create scalable customer engagement strategy with programs designed to deliver outcomes in customer loyalty and advocacy.
• Design and launch the company’s first Customer Advocacy Hub, as well as set the ongoing model for hub growth and measurement.
• Work alongside the VP of Global Customer Marketing to create new governance models and measurement practices supporting a large, thriving global User Group function.
• Utilize data-driven insights and metrics to measure the effectiveness of customer marketing programs and optimize strategies for continuous improvement.
• Work in partnership with Infor’s Reference Team to design the new operating model underpinning a new Reference Management Tool scheduled to go live in Q3.
• Ensure customer marketing strategies align with go-to-market plays and corporate goals and exemplify the positive attributes of being a cross-functional leader, team player and synergies builder.
• Support the healthy oversight of Customer Marketing functional budgets and providing updates of actuals against budget to Marketing Leadership.
• Create an operational process and data strategy that supports future Customer Marketing “big bets” including user Communities and the new Advocacy Hub.

Basic Qualifications:

• Experience in technology marketing (B2B SaaS preferred) designing and scaling customer advocacy and engagement programs. 
• Ability to work with internal executives, sales, product management, and marketing to build  relationships and achieve outcomes.
• Build and manage programs that add business value for Infor.
• Experience working with teams through change.
• Budgeting and project management experience.
• Experience delivering presentations and written communications to all levels of the organization.
• Experience working across teams in a software industry environment.

Preferred Qualifications:

• Experience marketing technologies including reference tools, survey tools, analytics, Pardot, Gainsight, and SFDC.

Job Location: US Remote (Alpharetta, GA, Dallas, TX, St. Paul, MN)